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BINI Jhoanna plays a cameo role in Puregold’s heartwarming tribute to sari-sari store owners

Puregold carries on with its heartfelt tribute to Filipino sari-sari store owners or micro-entrepreneurs with its Sari-Sari Stories video series, the newest installment of which features a special cameo from BINI’s Jhoanna. “The Witness” is a short film that tells a tender, coming-of-age love story, one that unfolds across the years, shaped by change, constancy, and the quiet presence of a sari-sari store owner who sees it all.

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Puregold CinePanalo collaborates with its pioneer student alumni in new digital series

The Puregold CinePanalo Film Festival serves as a crucial gateway for student filmmakers into the Philippine entertainment industry. By supporting the industry’s brightest young talents, the festival offers a vital platform for these aspirants to develop their craft. Notably, its annual student shorts category provides significant production grants and valuable opportunities to create professional-level work.

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Manila Meets The Experiential Architect: LG xboom by will.i.am Powers the Future of Sound in AI-Powered Design

Global music icon and tech innovator will.i.am touched down in Manila to share the story behind his groundbreaking collaboration with LG Electronics. The result: LG xboom by will.i.am, an AI-powered speaker lineup crafted with bold creativity and cutting-edge sound technology, designed by will.i.am himself as the brand’s Experiential Architect.